Fortune
Wall Street Journal
USA Today
Fiscal Times

Marketing Manager

StudentFinance
Location
Remote, Spain
Job Type
Category

Description

StudentFinance is a Global Career Mobility Fintech platform - for reskilling and upskilling the global workforce. We're building the fintech infrastructure to ensure economic prosperity for millions of people by the end of this decade.

We are a remote-first, venture-backed Fintech startup focused on one of the world’s most pressing problems. We are building a world-class team of purpose-driven and entrepreneurial people working from cities across Europe.

About the role

We are looking for an experienced Marketing Manager to lead the creation and delivery of marketing activities to drive growth and build a powerful global brand. You’ll be hands-on with execution, and your work will be instrumental to the success of the business. The ideal candidate for the Marketing Manager role would be an entrepreneurial thinker with the energy, enthusiasm and confidence to input fresh ideas, challenge people and processes and deliver outstanding marketing value.

What you will do

  • Design and execute effective marketing strategies across content, PR, social media, website, events, email and partnerships.
  • Research and identify how to target and influence our prospective users (il.e people who might need reskilling or upskilling)
  • Create and execute a content strategy to engage and acquire users. This involves written content, as well as videos, landing pages, or others.
  • Identify and test other digital marketing initiatives to increase user acquisition and engagement
  • Write, maintain and curate sales and marketing collateral
  • Manage all external and internal PR & communications
  • Work hand-in-hand with our product and tech team to implement new landing pages and platform improvements.
  • Consistently looks for areas to improve, make our messaging more clear and easy to understand to our different customer segments.
  • Engage with our partners and identify opportunities to add value.

Job requirements

  • You have generalist experience in a growth-focused marketing role, where you’ve worn many different hats and are keen to get stuck in and make a huge impact, ideally in a fast-growth startup environment.
  • Obsessively care about customers and the need to regularly communicate with them soliciting feedback and ensuring we are making their lives 100x better.
  • Have excellent communication & interpersonal skills: you are a charismatic, people-person that has the ability to talk to anyone and work in an ever-changing startup environment.
  • You're confident using data to drive key marketing decisions, whether it's to understand users and identify opportunities or explore if your efforts are delivering value.
  • You’re self-sufficient when creating simple marketing assets, and executing or managing paid ad campaigns (search & social).
  • Experience across SEO, PPC, email marketing, and social media
  • Data-driven thinking to analyse data through A/B testing and email optimisation
  • Creative thinking and excellent skills and interest in content writing.
  • Ability to work in a fast-paced environment
  • Experience in development of website designs, copy, video, advertisements, promotional material and other marketing-related projects
  • Good knowledge of website and campaign analytics tools
  • Good knowledge of search engine marketing
  • Budgeting and project management experience
  • Excellent organisational and time management skills
  • Strong analytical and problem solving skills
  • Excellent communication skills with a positive and proactive attitude
  • Experience of working in a early stage fast-growth tech business would be an advantage
  • Fluent in English, Spanish and ideally at least one more European language.
  • Strong passion an interest in reskilling, job market, education, fintech, startups
  • You are creative and find ways to “do more with less”. Make a big impact and drive high ROI initiatives.

 

 

 

Apply

Related Jobs

Remote Senior Product Marketing Manager   Remote, United States of America new
August 12, 2022
August 12, 2022
Remote Senior Product Marketing Manager   Remote, United States of America new
August 11, 2022
Performance Marketing Manager – Remote   Remote, United States of America new
August 9, 2022
Content Marketing Manager   Remote, United States of America
August 5, 2022