Subscription
Subscription
Beauty for All Industries (BFA) is the home of the largest beauty subscription brands in the world: IPSY and BoxyCharm, as well as brand incubator, Madeby Collective. IPSY, was founded in 2011 and is a personalized beauty subscription that inspires self-expression and strives to make beauty more inclusive and welcoming to all. IPSY delivers customized Glam Bags leveraging IPSY Match, a proprietary machine learning technology that analyzes hundreds of attributes to delight each member with beauty products fit for their lifestyle. With an avid beauty community and more than 200 million product reviews, IPSY has created the ultimate beauty discovery platform.
Epic is the leading digital reading platform for kids. Reaching more than 50 million children in homes and classrooms, Epic fuels curiosity and reading confidence in kids to explore their interests and learn in a fun, safe, kid-friendly environment.
kencko is a smart food company, reinventing organic fruit and vegetable products to help people eat healthier, and waste less. Their no-fuss instant smoothies make it easy to add 2.5 servings of fruits and veggies to your daily routine. The only ingredients they use are whole organic plant foods, flash-frozen and slow-dried to retain their fiber and nutrients. Nothing added, nothing taken out except water.
Ritual is a direct-to-consumer health brand that believes it’s crucial to know not just what you’re putting into your body, but why you need it in the first place. They’re transparent about their ingredients, where they're sourced from, and have spent years conducting extensive research behind each of the premium nutrient forms we use. Ritual's products are simple, effective, and backed by science. Their mission is simple: to empower people to feel their best by turning healthy habits into a ritual.
